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Tips and tricks for managing your business with Google’s solutions
Just Food For Dogs uses Google Business Photos to show off their state of the art dog kitchen
Thursday, February 28, 2013
Just Food For Dogs (JFFD) is a dog food company that produces healthy, whole foods for dogs in a human-grade dog food kitchen. In an effort to attract customers who would appreciate the care and attention they put into their high-quality dog food offerings, JFFD decided to get Google Business Photos: a virtual tour of their business interior with Street View technology.
View Larger Map
Justin Bonatto, marketing coordinator for JFFD states, “We can’t see anything else that provides more value than a customer interacting for thirty seconds with Google Business Photos. It conveys everything we would want to communicate about the value of our company.”
For a more in depth look at JFFD’s success story using Google Business Photos you can read the case study in its entirety
here
.
If you are a business owner and would like to create and publish a virtual tour of your business, learn more at http://maps.google.com/help/maps/businessphotos
Posted by Zach Bruce, Google Business Photos team
Sign up for Learn with Google's upcoming webinars!
Friday, February 15, 2013
You're invited to upcoming Learn with Google webinars!
Video Advertising 101: How to Build your Business with YouTube Video Ads
Wednesday, 2/20/2013 9am PST / 12pm EST
YouTube video ads can help you to increase awareness of your business, to establish and deepen relationships with your customer and to drive sales. In this webcast, we'll cover how to get started on YouTube as well as best practices that help you reach your business goals.
Register
From Awareness to Sales: Making the Most of Video Remarketing
Tuesday, 2/26/2013, 9am PST / 12pm EST
Learn how you can maximize relationships with people who have watched your videos or subscribed to your YouTube channel. We'll show you how to use Remarketing and automatically customize video ads to capture the attention of viewers most likely to buy your products.
Register
These webinars will be presented by Google product experts and will include live Q&A.
Learn with Google webinars take place each week,
Tuesdays thru Thursdays, at 9am PST / 12pm EST. To see the schedule and register for upcoming webinars,
click here
!
Posted by the Learn with Google Team
Help Desk Hangouts: Google Engage for Agencies
Thursday, February 7, 2013
Editor’s note:
Each week on the
Google+ Your Business page
, we’re putting you in touch with Googlers and users who can help you as a business owner get the most out of our products and features.
In our latest
Help Desk Hangout On Air
, we chatted with the Google Engage for Agencies team, who walked us through the resources available through their program. We learned how agencies can benefit from free online and in-person trainings about various Google products, including AdWords, through the Google Engage program. Take a look at the Google for Agencies website (
http://www.google.com/intl/en/ads/engage/
) to learn more about the resources available and how to join the program.
Miss the event? You can watch the whole thing on the
Google and Your Business YouTube channel
.
Check out the video description on the YouTube page for a minute-by-minute breakdown.
Some of the questions we answered during the Hangout:
How do I know if I’m eligible for Google Engage?
All agencies that apply to Google Engage are subject to a final review, but basic requirements include:
Your agency must have an active My Client Center (MCC) account.
Your agency must have a website.
Your agency must specialize in helping small and medium sized businesses advertise online.
Your business must also comply with the Google Third-party policy and Google Engage Terms and Conditions
What kinds of resources are available through Google Engage?
Online training courses, webinars and events:
Whether you’re a newbie or a seasoned pro, our online and in-person trainings will keep you ahead of the curve with AdWords and other Google products.
Adwords introductory offers for your new clients:
Give your new clients a boost with introductory offers for AdWords. With your help, their investment in finding customers will go even further.
Sales tools and marketing collateral:
As an Engage member, you'll get access to AdWords case studies, sales pitch techniques, and other resources to help build relationships with your clients.
Dedicated phone support:
We're here to help you with everything from setting up your account to sharing best practices.
Posted by Jade Wang, Google+ Local community manager
Sign up for Learn with Google's latest webinar on February 12!
Thursday, February 7, 2013
Sign up
for Learn with Google webinar "Brand Building in a Multiscreen World" (Feb 12, 9 am PT).
Join us to learn innovative ways to build awareness and influence consideration for your brand in today's multiscreen world. We will show you how YouTube, the Google Display Network, and the Google Mobile Network can together offer brand-building solutions that will drive engagement and ensure you have a spot in the new living room.
Posted by the Learn with Google Team
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