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Google goes to Boise
Thursday, August 5, 2010
For years, we’ve focused on building tools like Google Places and Google AdWords that help small businesses grow and succeed online. The tools we build are often free or flexible for any budget, and are already being used by small businesses all around the world. However, we still hear, “Wow, I didn’t know you could do that!” from many small businesses we talk to. That’s why last week, a team from Google headed to Boise, Idaho.
Why Boise? Boise happens to be one of the fastest growing small business communities in the U.S. according to Forbes, CNN and bizjournals, but we also recently learned that Google played a role in helping make this happen. In 2009, we estimate that our online advertising tools generated over
$72M in revenue
for Idaho businesses.
During our two-day visit to Boise we met with more than 40 small business owners including Dakota Routh, who, in less than one year, opened three
Body Renew
gyms with the help of Google Places and Google AdWords. According to Dakota, he makes $3 in sales for every $1 he spends on Google AdWords.
Dakota Routh of Body Renew shows a few Googlers his Meridian, Idaho gym
We also partnered with the
Idaho Small Business Development Center
to offer free 60-minute seminars to more than 300 local small businesses interested in learning about online marketing tools and strategies.
AdWords Evangelist Fred Vallaeys speaking to small business owners at Boise State University
We hope to visit more towns across the U.S. later this year. If you’re a small business owner and are interested in having us visit you in your city, please
let us know
. For more information on how you can use Google Places or Google AdWords for your small business, checkout the
Hire Google website
.
Posted by Judy Nam, Product Marketing Manager
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