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Google Boost: Now Appearing On Mobile Phones
Tuesday, January 25, 2011
(Cross-posted from
LatLong
)
Back in October we announced Google Boost, a new advertising solution to help local businesses connect with potential customers in their area. Today we are excited to announce that Boost ads can appear on Google Search results pages on Android and iPhone devices.
Consumers increasingly use mobile devices to search for products and services, and Boost will give advertisers the opportunity to reach these customers exactly when they are looking for local businesses on their phones. This feature will automatically take effect for current and future Boost advertisers.
In case you aren’t familiar with
Boost
, it’s Google's new advertising product that helps business owners quickly create an online advertising campaign that targets local customers. Using information from the business’s free
Google Places
listing, Boost automatically suggests and creates text ads that appear on Google Search and Google Maps results pages.
Google Boost is now available in all U.S. cities to select business types. To find out if your business is eligible, sign in to your
Places
account (or create a free one if you haven’t yet) and visit the Dashboard. If Boost is not currently available to your business, fill out this short
form
and we’ll notify you when it is.
Posted by Kiley McEvoy, Product Manager
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