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Introducing Descriptive Terms in Local Search Results
Monday, June 13, 2011
(Cross-posted on the
Lat Long
and
Google Places
blogs.)
Whether it’s to find a great place for dinner or to grab a cup of coffee, I often look up places directly on
Google Maps
. Evaluating my options and making a choice just got even easier thanks to the list of associated terms that now appears directly in the local search results.
Starting today, Google Maps search results in the U.S. and Great Britain will include some of the phrases which are most frequently used to describe those places. These phrases come from sources all across the web, such as reviews, web pages and other online references, and they can help people quickly identify the characteristics that make a particular place unique. It’s like an opportunity to ask the business owner or its patrons “What’s good here?” or “What do most people get here?”
For example, if I’m looking for a place to relax and enjoy a great cup of coffee this weekend, I can see at a quick glance that
Cafe Grumpy
could be the perfect spot. Besides being known for their “latte” and “great coffee,” they have a “no laptop” policy — exactly what I was hoping for since I’d like to unplug and take a break from work this weekend.
Or if I’m planning to visit friends on the west coast and need to organize a night out,
Rose & Crown
could be an excellent choice given their “great beer selection” and “trivia night” games on site!
Whether you’re looking for local businesses in your neighborhood or in another city, these descriptive terms can help you find the places right for you. We hope you use these terms to discover new and interesting places on Google Maps, and watch for this feature to appear in
Place search
on
Google.com
and
Google Maps for mobile
soon!
Posted by Manjunath Srinivasaiah, Software Engineer
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